okay so here we go with a little doritio inspired rant. their new advert for their new "flavor" is distressing for many reasons... here it is:
doritos is presenting this advertisement to the wrong demographic, pretty skinny club girls dont eat doritos, and they definetly dont eat late night cheeseburgers, and any combonation of the two, well that is just gross. which brings me to my next problem with this advertisment, in no way does eating chips of any kind make me feel more dressed up or pretty or like im ready for the hot city late night club scene; if i am eating doritos, i will not be in heels, sparkles, and certainly not lipstick. i will be in sweat pants with no shirt on drooling on myself in front of the tv if i am eating doritos, just like the people they aught to be marketing to.
this is not to say doritos are exclusively for those people, and i am certainly not suggesting that showing that sort of scene would be a good image for their ads. im saying that is their main demographic, and that is why we usually see ads protraying doritos as the sort of thing x-treem sports people and attractive gamers with good skin will eat. their aim is off.. they are shooting too high going for club girls, late night cheeseburger perhaps should be targeting the dive bar scene and frat boys doing keg stands if they want to move on from skaters and gamers and go for the drunks. not. club. girls. give it up doritos, they too pretty for you and they are out of your league.
also, late night cheeseburger is a gross idea for a chip flavor, especially the "late night" part. you know who eats cheeseburgers late night? stoned people and people who have drunk too much and are worried they will barf. and they will barf. and now it will be late night cheeseburger flavor.
fuck you doritos.
Tuesday, September 28, 2010
Thursday, September 16, 2010
advertising
i have a problem with a great many advertisements for a great many reasons, so I'm going to tackle a few of them and explain myself in a few posts here.
i will begin with wheat thins current line of advertising in which a van full of wheat thin employees check twitter for wheat thin related posts and then jump out at the posters of said tweets with boxes of wheat thins. i have a problem in general with this fake guerrilla format, and wheat thins are not the only ones, )see domino's pizza forcing people who gave bad reviews to their pizza to give it another chance) but the wheat thins are offensive to me in a way the pizza isn't.
my big problem isn't really even how ridiculous the idea of some woman bothering to tweet that her life is over because she is out of wheat thins; my problem is their ludicrous reaction. they deliver her enough wheat thins that they need a fork lift to put them in her driveway and then speed off.
why would anyone want that. if i was that lady i would be pissed. its just.. offensive.
another of their spots involves a guy who supposedly tweeted that he wishes there were crunch proof headphones so he doesn't have to turn up the volume when he eats wheat thins. so they show up with what they claim to have invented in their labs, a pair of crunch proof earphones. they put them on the poor guys head interrupting his meal out on the patio of some cafe, and crunch at him through a megaphone.
what. the. fuck.
anyone who has ever eaten something crunchy while watching TV or even in some cases listening to their headphones knows that that man is not referring to crunching from others, and if you don't have experience with this then at least you can read his supposed tweet and know what he means! god damn! and sound canceling headphones already exist! wheat thins, you know you didn't invent those in your cracker lab!
i don't know why this drives me so crazy, but it does. i like wheat thins, but no more, i cant look at them without thinking of that lame van and that smug fuck in charge of where they go.
fuck you wheat thins. fuck you.
up next, my thoughts on dorito's late night cheeseburger.
i will begin with wheat thins current line of advertising in which a van full of wheat thin employees check twitter for wheat thin related posts and then jump out at the posters of said tweets with boxes of wheat thins. i have a problem in general with this fake guerrilla format, and wheat thins are not the only ones, )see domino's pizza forcing people who gave bad reviews to their pizza to give it another chance) but the wheat thins are offensive to me in a way the pizza isn't.
my big problem isn't really even how ridiculous the idea of some woman bothering to tweet that her life is over because she is out of wheat thins; my problem is their ludicrous reaction. they deliver her enough wheat thins that they need a fork lift to put them in her driveway and then speed off.
why would anyone want that. if i was that lady i would be pissed. its just.. offensive.
another of their spots involves a guy who supposedly tweeted that he wishes there were crunch proof headphones so he doesn't have to turn up the volume when he eats wheat thins. so they show up with what they claim to have invented in their labs, a pair of crunch proof earphones. they put them on the poor guys head interrupting his meal out on the patio of some cafe, and crunch at him through a megaphone.
what. the. fuck.
anyone who has ever eaten something crunchy while watching TV or even in some cases listening to their headphones knows that that man is not referring to crunching from others, and if you don't have experience with this then at least you can read his supposed tweet and know what he means! god damn! and sound canceling headphones already exist! wheat thins, you know you didn't invent those in your cracker lab!
i don't know why this drives me so crazy, but it does. i like wheat thins, but no more, i cant look at them without thinking of that lame van and that smug fuck in charge of where they go.
fuck you wheat thins. fuck you.
up next, my thoughts on dorito's late night cheeseburger.
Tuesday, September 7, 2010
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